CLIENT
Alstom
AGENCY
Babel
YEAR
2019
CLIENT
Alstom
AGENCY
Babel
YEAR
2019
ABOUT
Recognized worldwide for the performance and technological advance of its rail solutions, Alstom is resolutely pursuing its innovation drive in order to differentiate itself from its competitors, increase its competitiveness and reduce the cost of ownership of its products.
At Alstom, innovation means anticipating the needs of our customers, operators and passengers. Our innovation process is structured to promote the hatching and maturing of good ideas.
ABOUT
Recognized worldwide for the performance and technological advance of its rail solutions, Alstom is resolutely pursuing its innovation drive in order to differentiate itself from its competitors, increase its competitiveness and reduce the cost of ownership of its products.
At Alstom, innovation means anticipating the needs of our customers, operators and passengers. Our innovation process is structured to promote the hatching and maturing of good ideas.
I created in this project all the mecanical pieces in 3D proposed on the website.
I created in this project all the mecanical pieces in 3D proposed on the website.
I also had the possibility to work on the new identity of Alstom in Motion, a branch of the brand, specialized in the events organization of it.
Main challenge here was to create a logo living in 3D all around a torus shape, without any lisibilty problem.
I also had the possibility to work on the new identity of Alstom in Motion, a branch of the brand, specialized in the events organization of it.
Main challenge here was to create a logo living in 3D all around a torus shape, without any lisibilty problem.
Two creative directions were proposed to answer to the client demand.
Two creative directions were proposed to answer to the client demand.
The second one has been chosen and developed as graphic territory.
The second one has been chosen and developed as graphic territory.
Made with love with
Léa Magnan + Delphine Bommelaer
Made with love with
Léa Magnan + Delphine Bommelaer